SmartKartica

Service capabilities
SmartKartica

Create digital cards within 20 minutes after registering on SmartKartica

Full management of digital loyalty cards

Revolutionary management system for Apple Wallet and Google Wallet

SmartKartica provides a comprehensive electronic loyalty card management system for Apple Wallet and Google Wallet in Serbia. Our service allows you to create, edit, and manage all types of digital cards from a single personal account with an intuitive interface. You gain full control over your business's loyalty program without the need for technical knowledge or programming.

The centralized SmartCard control panel includes real-time customer activity monitoring, bonus point balance management, loyalty level configuration, and automatic reward accrual. The system supports mass operations, allowing data updates for thousands of cards simultaneously. Integration with Apple Wallet and Google Wallet occurs automatically, ensuring instant synchronization of all changes.

Our platform ensures complete data security using modern encryption protocols and complies with all GDPR requirements. You can manage employee access rights, configure roles and permissions, and track the history of all operations. SmartKartica automatically creates data backups, ensuring the safety of your loyalty program information.

100%
Card control
24/7
System access
∞
Number of cards

In-depth analytics and loyalty program metrics

Detailed statistics for each client and transaction

The analytical system SmartKartica provides detailed reports on customer behavior, loyalty program effectiveness, and marketing campaign ROI. Track key metrics: average check, purchase frequency, customer lifetime value, return rate, and dozens of other indicators. All data is visualized in clear graphs and charts, available for export in various formats.

The customer segmentation system allows you to identify groups based on various criteria: activity, purchase amounts, preferences, geography, and demographics. Use predictive analytics to forecast customer churn and take timely actions to retain them. SmartKartica automatically detects behavior patterns and offers recommendations for optimizing the loyalty program.

Integration with Google Analytics and other analytics platforms provides a complete picture of the customer journey. Track conversion from digital cards to real purchases, analyze the effectiveness of push notifications and special offers. Customizable dashboards allow each employee to see the metrics that are important for their work. SmartKartica turns data into actionable insights for the growth of your business.

50+
Metrics and KPIs
Real-time
Data update
AI
Predictive analytics

Push notifications for Apple Wallet and Google Wallet

Instant communication with customers through digital wallets

The SmartKartica push notification system allows you to send personalized messages directly to your customers' smartphone lock screens via Apple Wallet and Google Wallet. Notifications about special offers, bonus accruals, upcoming promotions, and important events are delivered instantly with guaranteed delivery. No additional app installation is required - everything works through native iOS and Android wallets.

Geolocation notifications are automatically activated when a customer is near your point of sale. Set the range from 50 meters to several kilometers. Time triggers allow you to send birthday greetings, reminders of expiring bonuses, or invitations to exclusive events. SmartCard supports A/B testing of notifications to optimize conversion.

Notification personalization is based on purchase history, preferences, and customer behavior. Use dynamic variables to address by name, indicate the current points balance, or personal discount. The system automatically optimizes sending time for maximum engagement. Detailed statistics show the open rate, CTR, and conversion of each notification. SmartKartica makes push communication an effective tool for increasing sales.

98%
Deliverability
<1sec
Delivery speed
Geo
Location triggers

Full automation without errors

Exclusion of the human factor in the loyalty program

The automated SmartCard system completely eliminates human errors when working with the loyalty program. All processes - from customer registration to bonus accrual - occur automatically according to predefined algorithms. The system independently validates data, checks the correctness of operations, and prevents transaction duplication. Your employees will no longer forget to award points or incorrectly apply discounts.

SmartCard's intelligent algorithms automatically calculate bonuses, apply loyalty program rules, and update customer statuses. The system instantly synchronizes changes with Apple Wallet and Google Wallet, ensuring information is up-to-date across all devices. The built-in verification system prevents fraud and abuse. Automatic backups protect against data loss.

The microservice architecture of SmartKartica ensures 24/7 seamless operation with 99.9% uptime. The system automatically scales under load, processing thousands of transactions per second without delays. Smart triggers automatically launch marketing campaigns, send greetings, and reminders. Detailed logs allow tracking of every operation. With SmartKartica, your loyalty program works like a Swiss watch - precisely, reliably, and without failures.

99.9%
System uptime
0
Manual operations
100%
Calculation accuracy

Work without additional equipment

Use existing devices for digital cards

SmartCard does not require the purchase of special equipment to work with electronic loyalty cards. Use any smartphone, tablet, or computer with internet access to manage the program. Customers add cards to Apple Wallet or Google Wallet by simply scanning a QR code with their phone's camera. No plastic cards, printers, barcode scanners, or POS terminals - everything works through existing devices.

Any employee's smartphone with the SmartKartica Scanner app (available for free on the App Store and Google Play) is suitable for reading cards at the point of sale. A web interface is also supported for use from a regular computer. The system integrates with existing cash registers via API or operates independently. QR codes can be placed on receipts, flyers, stands - printing is done on a regular printer.

The SmartKartica cloud infrastructure means no need for servers or special software. All data is stored in a secure cloud with automatic backup. System updates occur automatically without user intervention. Mobile applications work offline, synchronizing data when the internet becomes available. SmartKartica saves tens of thousands of euros on equipment, making the loyalty program accessible for businesses of any size in Serbia.

€0
For equipment
Cloud
Infrastructure
Any
The device will fit

Visual online card builder

Create a unique design without a designer

The online constructor SmartKartica allows you to create professional electronic card designs for Apple Wallet and Google Wallet without design or programming skills. The intuitive drag-and-drop interface gives you full control over the card's appearance: colors, fonts, logos, icons, background images. The real-time preview shows how the card will look on iPhone and Android devices.

The library of ready-made templates contains hundreds of professional designs for all types of businesses and industries in Serbia. Each template is fully customizable - change any element to suit your brand. The builder supports all types of cards: loyalty cards, discount cards, gift certificates, membership cards, passes, event tickets, boarding passes. Automatic design adaptation to Apple and Google requirements ensures correct display.

Advanced features include dynamic fields (balance, name, level), customizable barcodes and QR codes, multilingual support including Serbian. Upload your own images and logos in high resolution. The system automatically optimizes graphics for fast loading. Save designs as templates for future use. SmartKartica makes creating branded digital cards easier than ever, saving thousands of euros on designer services.

500+
Design templates
Drag&Drop
Interface
Alive
Preview

Multi-level loyalty system

Flexible programs with levels and statuses

SmartCard supports the creation of complex multi-level loyalty programs with an unlimited number of levels, statuses, and rules. Set up a progressive reward system: Bronze, Silver, Gold, Platinum, or create unique names for your brand. Each level can have its own privileges, cashback percentage, exclusive offers, and transition conditions. The system automatically upgrades and downgrades customer statuses based on their activity.

A flexible rules system allows you to customize any loyalty program mechanics: reward points, percentage discounts, purchase bonuses, referral rewards, achievement gifts. Combine different types of incentives at various levels. Set point multipliers for special product categories or temporary promotions. SmartKartica supports coalition programs with partners, allowing customers to earn and spend points across a network of companies.

Gamification of a loyalty program increases customer engagement. Create challenges, quests, and achievements with rewards. Visual progress bars in Apple Wallet and Google Wallet show proximity to the next level or reward. Leaderboards stimulate a competitive spirit. Temporary statuses and exclusive clubs create a sense of privilege. SmartKartica turns an ordinary loyalty program into an exciting experience that retains customers and encourages repeat purchases.

15+
Program levels
Custom
Terms and Conditions
Game
Gamification

Quick digital card setup in 20 minutes

Instant launch of a loyalty program without technical skills

SmartKartica revolutionizes the process of creating a loyalty program with electronic cards for Apple Wallet and Google Wallet in Serbia. In just 20 minutes, you can launch a full-fledged system without programming, technical knowledge, or complex integration. An intuitive step-by-step setup wizard will guide you through all the stages: from account registration to issuing the first digital card. No hidden complexities or pitfalls - just follow the on-screen instructions and your loyalty program will be ready to go.

The process begins with a simple registration on the SmartKartica.rs platform - enter your email, create a password, and confirm your account. Next, fill in the basic company information: name, logo, contact details, address. Choose the type of digital cards from the available options: loyalty cards, universal cards, passes, event tickets, boarding passes. Customize the design using the visual drag-and-drop editor or select a ready-made template. The system automatically generates all necessary files, certificates, and settings for proper operation in Apple Wallet and Google Wallet.

SmartKartica provides a library of ready-made loyalty program templates for various types of businesses: restaurants and cafes, retail stores, beauty salons, fitness centers, auto services, medical clinics. Each template contains optimal loyalty mechanics settings, tested in practice. Simply choose the appropriate template, adapt it to your brand - and the system is ready to serve customers. A QR code for adding cards is generated automatically. 24/7 technical support will assist you at any stage of setup. Start issuing digital cards to customers just 20 minutes after registering on SmartKartica.

20 min
Until full launch
4 steps
Simple setup
100+
Ready-made templates

Data export and automated reporting

Full control and analytics of the loyalty program

The SmartKartica reporting and data export system provides full access to all the information of your loyalty program with electronic cards for Apple Wallet and Google Wallet. Export data in any convenient formats: Excel (XLSX), CSV for further processing, PDF for presentations and management reports, JSON for integration with other systems. Generate detailed reports on all aspects of the program: sales, transactions, customer activity, card usage, marketing campaign effectiveness. Customizable filters allow you to obtain exactly the data needed for business decision-making.

Automation of reporting saves hours of routine work every week. Set up a schedule for automatic generation and email distribution of reports: daily summaries of sales and new clients, weekly loyalty program activity, monthly KPIs and financial indicators, quarterly analytical reports. Integration with Google Sheets and Microsoft Excel Online allows for real-time data updates in your spreadsheets. The SmartCard REST API enables the connection of any BI system (Power BI, Tableau, Qlik) for in-depth business analytics.

The financial statements of SmartKartica include a complete breakdown of accrued and used bonus points, issued discounts, average check, customer LTV, and loyalty program ROI. The accounting reports fully comply with the tax legislation requirements of the Republic of Serbia. The history of all operations is stored indefinitely with the possibility of audit and data recovery. The export of the customer database is available for email marketing, SMS campaigns, targeted advertising, or migration to CRM systems. SmartKartica guarantees that all your data is always under full control, available in the required format, and protected in accordance with GDPR.

2+
Export formats
24/7
Automatic reports
API
Integrations